SeaRengery is a specialised service provider for offshore wind energy and provides services along the entire value chain: from T&I concepts to the operation and maintenance of off-shore platforms.
After a last-minute decision to make their first appearance at WindEnergy in Hamburg did not deliver the results they had hoped for, the company began looking for solutions that would deliver “more trade fair success”.
In an intensive workshop involving everyone from management to people who are “outside all day”, we worked with the company to develop a common understanding of what “fair success” means by defining various success factors.
We then developed a communication concept for before, during, and after each trade fair based on these success factors. This concept included a stand with a design that would stand out in the industry’s competitive environment.
SeaRenergy’s participation at WindEnergy 2016 proved to be a step in the right direction. Both the quantity and the quality of the contacts increased and the booth received press attention as an example of what a small stand can achieve even if on a limited budget.
impulse Dezemer 2016 / Januar 2017
“Gut geplant – Auf Fachmessen tummeln sich Zausende potentielle Kunden. Doch was lockt die Besucher an den Stand? Tipps für eine erfolgreiche Messe…”